Professional artists will be on-hand for complimentary 15-minute foundation lessons.
Foundation is the #1 selling makeup subcategory in the US, however with about 500 foundation products on the market* it’s no surprise that 73% of women say it’s challenging to find the right foundation**. MAKE UP FOR EVER is launching Foundation Nation, a campaign to help women everywhere address the most common foundation challenges. During the event, MAKE UP FOR EVER’s team of professional artists will be on-hand for complimentary 15 minute foundation lessons to empower women to put their most flawless face forward. During each one-on-one session, artists will help clients “diagnose” their biggest foundation issue and then teach proper complexion application techniques. Everyone will also be matched for their ideal foundation shade.