A facial de-stress at Hugo Boss is the ideal tonic for men for whom the mere mention of Christmas shopping induces sheer panic. Each 15-minute session includes a traditional barber's shave (using either a safety or cut-throat razor, depending on the recipient's bravery), a series of hot and cold face-towels and a moisturising treatment. The result is skin as smooth and supple as a newborn baby's. Smirnoff complete groomees' unwinding experiences with a menacingly named Black Collins cocktail.