The Strand
828 Broadway
212.473.1452
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Jonah Lehrer: How We Decide
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Thursday Feb 26, 2009 (7–8:30pm)
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Jonah Lehrer, author of Proust Was a Neuroscientist, holds court at the Strand to explain the choices people make every day. Along the lines of other recent sociological/neurological tomes like Oliver Sacks' Musicophilia and Malcom Gladwell's Blink, Lehrer's new book, How We Decide, combines cutting-edge neuroscience with first-hand accounts from a variety of high-speed "deciders" to dissect our decision-making processes. Learn how high-rolling poker players, investors, and pilots make their split-second choices, as well as how you can improve your own skills. Just start with the easy decision to come to this evening's reading, hosted by NPR Radio Lab's Robert Krulwich.
