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Reading Dan Kennedy: Rock On

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As the music industry contends with youthful downloaders, shuttered retailers, and lagging concert sales, it has become a sinking ship — and Dan Kennedy was there to see it take on water. In his keenly observed and often hilarious roman à clef Rock On, the frequent McSweeney's contributor recounts how he was forced to abandon the idealism of his fan-boy youth when joining the middle-management team of a major record label. As he witnesses the company's inability to keep up with technology and deals with surreal scenarios like a gangsta rapper's promo shoot gone awry, Kennedy quickly sours on the job; lucky for us, he's not too bitter to write all about it.

– Matt Sussman

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